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Celtic 1/3 to win 2016/17 Scottish Premiership after Rodgers appointment

“People might say this is a step down but they don’t know this club"

Liverpool's Brendan Rodgers

Celtic red-hot favourites after Brendan Rodgers unveiled as new manager

Brendan Rodgers has decided to become the new manager of Celtic and the bookmakers have reacted by slashing the Scottish champions for next season’s Premiership title.

Ladbrokes now offer a best price 1/3 about Celtic winning six Scottish titles on the bounce, with Rodgers wanting to “dominate Scottish football” with his new club, even with Rangers back in the top flight.

The Gers got the better of their arch-rivals in the Scottish Cup this season and Paddy Power offer 3/1 about Mark Warburton restoring the club to glory by landing the title, while Aberdeen are a 12/1 chance.

Nevertheless, there will be plenty of accumulators featuring Celtic and Rodgers will surely have funds to strengthen the squad.

“People might say this is a step down but they don’t know this club,” Rodgers said. “I have come into a huge club here. Don’t get me wrong, I have had a number of guys who have said: ‘Don’t go. Why would you go?’ But this is Celtic and it’s different. It is a challenge, of course. It is a different market, a different budget but this can be a wonderful opportunity to come and help the players. If I can help the game in Scotland then great, but this is about helping Celtic.

“It is a different football level here but the challenge of getting to the Champions League and dominating Scottish football really excites me.

“Swansea contacted me in January when Garry Monk left,” he revealed. “But I was always clear I wanted to break out.

“When I left Liverpool, I could have been in a Premier League job the next day. On the Monday, I got a call from a club but I wanted to have time out from the intensity of managing big clubs and the pressures that come with it. It was always clear that I wanted to go back in the summer.

“With Swansea, it was a case of me telling Huw Jenkins in January that I wouldn’t be able to go back to work but in the summer I would be. We had a few conversations and a lot of it was linked to the new ownership. That new ownership isn’t ready to go through yet.

“I could have waited and maybe got another job in the Premier League, but I hope to be managing for another 20-odd years. The chance to manage Celtic might not come again, which is why I felt I wanted to talk and then be here today.”

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