Christopher Boan for Bookies.com

By Christopher Boan | | 4 mins

Which Sportsbook Plans To Launch Next In Arizona Market?

Which Sportsbook Plans To Launch Next In Arizona Market?
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With eight sportsbooks live for Arizona sports betting TwinSpires launched on Thursday – how soon will the next one launch and which sportsbook will it be?

Bookies.com reached out to the 10 operators that received licenses for sports betting in the state but have not launched yet to answer that very question. TwinSpires became the eighth sportsbook open for business in the state.

The other seven operators that have launched in Arizona are:

TwinSpires is expected to be among the top sportsbooks and betting apps once it gets established in the Arizona market.

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Who Launches Next in Arizona?

There are 10 licensed sportsbooks that have not launched, as of Thursday, with representatives from some of those operators naming a variety of possible launch dates.

A representative from Fubo Sportsbook, which is partnered with the Ak-Chin Indian Community, said its plan is to launch in the state during the fourth quarter of 2021, though no specific launch date has been determined.

Bally’s, with its Bally Bet sportsbook, partnered with the Phoenix Mercury of the WNBA and plans on launching early next year in Arizona, a company spokesperson told Bookies.com.

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Several operators, including Golden Nugget (which is partnered with the Hualapai Tribe) and SuperBook Sports (partnered with the Fort Mohave Indian Tribe) declined to comment on a release date.

Other operators that did not return comment included Rush Street Interactive/ BetRivers (partnered with the Arizona Rattlers), Digital Gaming (partnered with the San Juan Southern Paiute Tribe), Bet365 and Betfred (partnered with the Ft. McDowell Yavapai Nation).

An additional two operators could be licensed in Arizona, as there are 20 licenses available under the law and 18 handed out. Future partnerships would have to be made with a professional sports team in Arizona, however, as the 10 tribal licenses have been awarded already, compared to eight of 10 for sports teams.

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TwinSpires Enters the Market

TwinSpires Sportsbook is owned by Churchill Downs. The Kentucky-based operator is partnered with the Tonto Apache Tribe, which plans on opening a retail sportsbook at its Payson-based Mazatzal Hotel & Casino.

TwinSpires will also operate a mobile sportsbook that will be accessible statewide, via the operator’s mobile application.

The partnership is the first involving an Arizona Indian tribe to launch a retail sportsbook in the state, the tribe said in a press release.

The TwinsSpires Sportsbook launched at 9 a.m. Arizona time Thursday, representing a new era for Tonto Apache Chairman Calvin Johnson.

"Over the last several years, we have worked diligently to secure our sports wagering license and today marks a significant milestone for Tonto Apache," Johnson said in a news release. "In conjunction with our world-class partner, we look forward to offering a dynamic sportsbook, supporting the local community and bringing more visitors and sports fans to the Mazatzal Hotel & Casino. This opportunity will also present great opportunities and economic benefits for our people."

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About the Author

Christopher Boan for Bookies.com
Christopher Boan
Christopher Boan has covered sports and sports betting in Arizona for more than seven years, with stops at ArizonaSports.com, Tucson Weekly and Green Valley News.