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SportsGrid Announces Launch of Sports Betting Content Platform

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SportsGrid Announces Launch of Sports Betting Content Platform

By Lou Monaco Dec 8th, 2020 11:17 AM EST | 2 mins

SportsGrid Announces Launch of Sports Betting Content Platform

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SportsGrid, a 24-hour streaming network for sports wagering, launched its technology solution platform Tuesday.

The STS (SportsGrid Technology Solution) offers video content of sports betting and daily fantasy sports coverage.

The SportsGrid multimedia destinations include SportsGrid Streaming Video Network, SportsGrid Radio, SportsGrid.com, DailyRoto and SportsGrid Studios, according to a news release.

“Our STS Platform is live and available for immediate client integration, currently servicing over 30 million publisher video views per month and growing rapidly” Jason Sukrahj, chief commercial officer of SportsGrid, said in the news release. “We have a backlog of over 35 publishers ready to introduce the STS product experience into their native environment.”

The platform provides publishers with a sports gaming content solution delivering pre-game odds, over/under, point-spread and moneylines with advanced data analytics, according to the release. The sports betting content provided produces a minimum of 120 videos per month and delivers 600 articles featuring coverage of professional football, basketball, baseball, college sports, golf, tennis and soccer.

Integration Available

The SportsGrid platform is available for syndication and for integration as a hosted solution customized for websites and mobile applications, the release said.

“The introduction of the STS Platform is the first product introduction developed by SportsGrid utilizing the leading-edge technology to give our publishers and their audience the winning edge,” Jeremy Stein, CEO of SportsGrid, said in the release. "Our top down new world tech-media stack allows the company to reduce its video cost per hour, enabling high growth through research and development. The goal is to pass these incremental revenue streams and economics onto our partners.”

In April 2019, SportsGrid and sports data provider Sportradar announced that the streaming service will provide the first live, free 24-hour audio and video sports betting channel with data-based content.

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Lou Monaco

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Lou Monaco had been East Coast Scene columnist for Gaming Today in Las Vegas since June 2019, covering the East Coast sportsbook scene with emphasis on NJ and PA.

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